Class Amazon had sold record number of Echo

Class Name
and Section: ISEM-501-50

Name Charan
kumar Chandika

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Date 19-Jan-2018

Assignment Essay
#1 – Current
Topic in IT


Question 1:

Write an “Executive  Briefing”
essay on one of the topics listed .

Topic: Big
Tech Trends to Follow at CES 2018


This article talks about CES which stands for
Consumer Electronics Show and is held annually in January at Las Vegas, Nevada.
Companies in Consumer Electronic Industry use this event as a platform to
promote their products and also show their new products and innovations. This
year, 2018, the main focus was on Artificial Intelligence and its ability to
incorporate into everyday human life. In computer science, AI research
is defined as the study of “intelligent agents” any device
that perceives its environment and takes actions that maximize its chance of
success at some goal 1.

The author talks about various devices/systems
that uses AI and how they help us in making our life easier. He spoke about
Amazon’s Alexa and her counter parts, Smart cities, Smart Cars and Fifth
Generation Wireless Technology (5G)

The first topic is about Alexa which is Amazon’s
personal voice assistant. It will listen and follow your orders in organizing
your calendar, playing your music, searching recommended places, browsing and
making suggestions in almost everything. This voice assistant comes through
Amazon Echo devices whose price varies from $50-$3002. Amazon had sold record
number of Echo devices during last holiday season and has constantly improving Alexa
to cater the needs of people. Many smaller companies are teaming up Amazon to
integrate Alexa in their household devices which include light bulbs, car
stereo accessories, robo-vacuums, home security systems , window blinds and
even coffee makers. The author also speaks about Alexa rivals which include
Google’s Home, Apple’s HomePod and Samsung’s Bixby (expecting to launch soon).
Google Home and Apple HomePod have also significant share in virtual assistant
market and they are teaming up with various companies in integrating those
virtual assistants into their products. Apple has reportedly included software
related to HomePod in its latest mobile operating system which can integrate
all apple devices with HomePod 3 and this can virtually make HomePod do all
the things which iPhone and Ipad does. Google’s Home has also its share of
accessories that work with its speaker and Google Assistant. I have been using
Google Home Mini since two months and it has made my day-to-day organizing easier
and casting to Chromecast easier.

The second topic which authors speaks about is
the Smart Cities. According to J.P. Gownder, an analyst for Forrestor Research,
Smart Cities are the next level to the Smart Home. A Smart home is a home which
has control and automation of lighting, heating, ventilation, air conditioning,
security and also home appliances like washers/dryers, and other electronic
appliances. All these can be controlled by a single interface which is
connected to all the devices through Wi-Fi network. Smart Homes have become
popular in the last two years with the evolution of AI and soon will become
standard in building homes. A Smart City, is a city, which has Wi-Fi connection
all over the city and use AI in day-to-day activities like helping people in
finding free parking spots, automatic street lighting based on visibility,
notifying waste collection facility when the garbage container is full,
detecting and monitoring pollution levels from chemical plants, or detecting
gunshots through sensors and alerting police etc. All these can be achieved by
placing various sensors and programming them to notify events periodically and
develop and algorithm based on those. These sensors are then calibrated using
those algorithms, through which automation is achieved. Deloitte, the
consulting firm has been working on making big push for Smart Cities. India has
undertook Smart Cities Mission, which is urban renewal and retrofitting program
by the Government of India with a mission to develop 100 cities all over the
country making them citizen friendly and sustainable4. This Mission involves
setting up high speed internet in those 100 cities and incorporating AI enabled
systems into these Cities infrastructure.

The next topic which author talks about is the
Smart Cars and its ability to reduce accidents and driver fatigue. We have
already seen Auto-Pilot feature in Tesla cars which makes driving autonomous.
The car will be able to maneuver from obstacles and travel to its destination
with the help of sensors and car’s navigation system. Other big companies like
BMW, Mercedes, and Cadillac have developed systems which help in parking
autonomously and semi-assist in driving and cruise programs. The ultimate goal
of Smart cars is driverless cars and it is safe to say that it is long way to
achieve this goal but as AI keeps evolving, the goal may become a reality

The final topic which author discusses is about
fifth generation wireless technology. For all the above topic discussed, we
need high speed internet with more bandwidth and with less latency. This can be
achieved through fifth generally wireless technology which will be atleast 100
times faster than current fourth generation technology and according to Greg
Roberts, an executive at Accenture, this fifth generation technology could be
foundational to next generation of advancements.





1.Poole, David; Mackworth,
Alan; Goebel, Randy (1998). Computational Intelligence: A Logical
Approach. New York: Oxford University Press. ISBN 0-19-510270-3.


2. Amazon




4. “Mission
Statement and Guidelines – Smart Cities” (PDF). Ministry of Urban
Development, GOI. Retrieved 1 February 2016.